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Content with a purpose.
Work with a next step.
A closer look at the strategy, production, and distribution behind Bloom’s client work.
Today
Putting an established content library to work across digital platforms.
A deeper library.
A broader opportunity.
Christianity Today has a substantial catalog of conversations and ideas. Bloom’s work connects that library with the platforms and formats where audiences are already spending time.
The work
- Edit full-length episodes of The Bulletin podcast.
- Support YouTube packaging, distribution, and publishing.
- Develop Facebook catalog repurposing and monetization opportunities.
- Use platform analytics to understand content and revenue performance.
The focus
Bring content production, reach, and platform revenue into the same conversation—so distribution serves a business purpose.
PROJECT
Helping an engaged audience take the next step into a paid community.
From an engaged audience
to founding subscribers.
in approximately two weeks.
For Jude 3 Project, the opportunity was to connect an established audience with a subscription offer. Bloom helped shape a coordinated campaign around that next step.
The work
- Clarify the offer and the reason to become a founding subscriber.
- Connect promotional content, landing-page messaging, and email.
- Keep the campaign focused on subscription conversion.
The result shows the value of connecting existing audience attention to a clear, timely offer.
Adding strategy and publishing support to a team’s existing content.
The right support.
A steadier content rhythm.
Not every engagement needs a complete production team. Bloom supports Inkwell with strategy and distribution, working with content the client already creates.
The work
- Provide content and distribution guidance.
- Support publishing across the agreed channels.
- Work alongside the existing team and creative process.
The focus
Help the team keep content moving with practical support around planning and distribution.
Client stories reflect individual engagements. The Jude 3 Project milestone is based on the campaign results reported to Bloom. Outcomes depend on the offer, audience, timing, and execution.
You’ve built the audience.
Let’s build what comes next.
Tell us what you have, what you’re selling, and where you want to go. We’ll start there.
Start a conversation